How to end a presentation?
What makes a brilliant presentation ineffective?
Last week I went to a brilliant talk. It ticked all the ‘Confident Voice’ boxes. Except for one crucial box.
Firstly, what worked?
👉It was interesting.
👉It was presented confidently.
👉It made the audience laugh.
👉It made the audience gasp.
👉It looked impressive to the eye.
👉It contained expert content.
Secondly, what didn’t work?
👉There was no call to action.
Afterwards, I felt lost. I had no idea what to do with the information.
When people asked me what the talk was about, I responded: A LOT!
The talk had no impact on me because the speaker didn’t tell me what to do with the information. What a lost opportunity!!
This is a reminder for your next meeting, podcast, presentation or talk, give your audience a call to action.
A call to action can be:
Do this exercise…
Connect with me here…
Make this one simple change today…
My confident call to action for you is to take this FREE assessment to assess your confident speaking skills. (See what I did there?!)